ActiveMaps.Live Website Design and Build

The Challenge

3DEO's innovative ActiveMaps.Live platform had huge potential, but their outdated, disjointed WordPress site was actively undermining sales conversations. Multiple employees had made piecemeal changes over time, leaving no clear product message or value proposition. The site was hard to maintain, failed to communicate the benefits of the platform, and had become a source of embarrassment. Prospects mentioning it in sales calls made the team wince.

Our Solution

One Digital Nation began by creating a high-impact temporary landing page using their distinctive looping video to capture attention, paired with a simple email capture to keep leads warm during development. Working closely with 3DEO, we defined clear objectives: make the site easy to manage, clearly communicate the product's value, share regular updates, and generate inbound leads. We delivered a fully CMS-driven site that empowered their sales and marketing team to manage news, case studies, and careers content without outside help. Design elements reflected their established brand, with strategic use of colour segmentation and strong visual storytelling through video, iconography, and explainer assets. Lead generation was boosted by integrating direct call scheduling, chatbot functionality from their existing CRM, standard enquiry forms, and newsletter signup. We also streamlined customer support by connecting the site to their support desk software, enabling ticket creation directly from the site.

Results Achieved

• Transformed an outdated, inconsistent website into a professional, lead-generating asset.
• Enabled the sales and marketing team to manage content independently, with zero external support required.
• Created clear, compelling product messaging that resonates with target industries.
• Increased inbound engagement through multiple conversion pathways (calls, chat, forms, and newsletter).
• Reduced admin overhead and improved response times through integrated support ticketing.